Our sustainability stories

Comedians unite for action on stroke month

8 May 2014

We're supporting the Stroke Association's campaign "Not just a funny turn", to raise awareness about mini-stroke.

Some of Britain’s top comedic talents and famous faces have joined forces to mark Action on Stroke Month by telling their favourite jokes in support of the Stroke Association’s campaign "Not just a funny turn".

Tim Vine, Paul O’Grady, Mel Giedroyc, Tim Piggot Smith, Honor Blackman and Stephen K Amos are just some of the stars doing their bit to highlight this great cause.

Watch the video on YouTube

What's It All About?

The campaign was launched by the Stroke Association, and we're supporting them, to help spread the word.

Thousands of people put themselves at risk of a stroke by dismissing the passing symptoms as ‘just a funny turn’, and are unaware that they are, in fact, having a mini-stroke.

Each year around 46,000 people in the UK have a mini-stroke for the first time. The symptoms are the same as a stroke except that they last no longer than 24 hours. The risk of stroke in the first few days following a mini-stroke is highest and it should be treated as a medical emergency. Call 999 when the symptoms appear.

If mini-stroke (also known as a TIA or transient ischaemic attack) is treated in time, around 10,000 strokes could be prevented annually and the NHS and care services could save more than £200m.

Support the Campaign

Some of you have shared your stroke and mini-stroke experiences on our Facebook page. By sharing your stories you're doing your bit to help raise awareness.

You can also post or tweet your favourite joke using #ministroke and #everydaymatters to support the campaign.

Graham Precey, our Head of Corporate & Social Responsibility & Ethics said: “We hope that through our funding and support for Action on Stroke Month and the Stroke Association’s not just a funny turn campaign, we will gain a better insight into the ways a mini-stroke can change people’s lives. Working together our aim is to improve awareness and understanding of both mini-strokes and full stokes and the preventative measure that we should take. The short and long-term impact that a mini-stroke may have is still not fully understood.”