Successful companies are no longer the ones that just make the most money, but are those that create the greatest social value for their communities and society as a whole.
Inclusive capitalism is built on great partnerships delivering great results. The below examples show the power of cooperation. If we can all set aside old divides between public and private, we could unlock and release a burst of transformative energy in our society and economy.
We’re working with Royal Voluntary Service as it supports the most vulnerable during the coronavirus crisis.
Royal Voluntary Service plays an important role in supporting older and vulnerable people in hospital and in the community, and our six-year partnership with them has seen hundreds of our colleagues give up their time to volunteer. But the coronavirus outbreak has made that face-to-face support for hospital patients impossible, so we’re backing the charity’s efforts to help vulnerable people in new ways during the period of social distancing.
For the past three years, Legal & General have partnered on one of Alzheimer’s Research UK’s core awareness campaigns, the award-winning #ShareTheOrange.
The two organisations were natural partners in these endeavours. Alzheimer’s Research UK, one of the world’s leading dementia research organisations, is focused on funding and creating an environment for medical research to deliver breakthroughs. Legal & General meanwhile is focused on helping its hundreds of thousands of customers to prepare for the challenges of later life, including an extensive investment programme supporting companies focused on healthy ageing.
Our campaign this year received 3,679,052 views with a potential reach of 46, 291, 498 which is an astonishing achievement.
We believe our support can and should go even further in these challenging times, which is why we’ve been supporting delivery of Wales’ Social Enterprise Academy’s leadership and enterprise programmes to our SE Assist portfolio of businesses in Wales as well as the wider Wales social enterprise network.
This series of programmes that support local entrepreneurs plays an important role supporting post-pandemic business growth and, in doing so, supporting the regeneration of the communities at the heart of society.
As part of our commitment to help build an inclusive society, Legal & General has become a founding partner of LetsLocalise, a digital social innovation that aims to tap into the unused reservoir of community goodwill to empower educators across the country.
Founded in November 2018 in Berkshire, LetsLocalise helps people come together to support schools, giving every student the best chance of success, by combining the best of community action with the organisational power of an online platform.
We recognise the many challenges that teachers face, to continue educating their students. Working with Angela Gould, and Higher Horizons+, a Uni Connect Programme led by Keele University, we’ve funded Virtual Maths Club, a programme full of interesting, challenging maths resources for secondary school teachers and students. Over 150 teachers have registered to join Virtual Maths Club, a new online community offering sets of free maths resources to encourage and engage students whilst studying at home.
In the joint venture with the Girls Friendly Society, Legal & General has provided funds to enable the charity to open four new groups in London, Cardiff, Leeds and Bristol, where women volunteers deliver a programme of activities designed to develop confidence, self-esteem, emotional wellbeing, and resilience to girls between the ages of five to sixteen.
It began in 2015 with a dozen of people gathered around a table to talk about ending the stigma of mental illness at work. Today they are a community of 2,000 workers across every industry, who come together to learn and share new ways of enhancing mental wellbeing in the workplace, with a purpose to inspire and equip individuals to eradicate the stigma of mental illness and create workplaces that are life-enhancing.
We made the decision to become a partner of Minds@work and are now working closely with them and this year have sponsored their HIVR Platform.
Legal & General has been supporting the work of Princes Trust over the last three years.
As coronavirus forced us all to make changes The Princes Trust acted quickly to launch a Youth Action Plan to make sure they do everything they possibly can for young people during these times
This included offering remote mentoring to young people struggling with isolation, creating ‘virtual classrooms’ so that young people can continue to benefit from our life-changing courses in employability and entrepreneurship as well as creating opportunities for young people who have been hit by the crisis to re-skill and apply for new jobs.
Like a lot of organisations Legacy had to close its doors to thousands of young people due to the pandemic. In order to meet the needs of their members, they shifted their delivery to an emergency response: at home, online and in the community.
In the first few months alone they distributed a total of 3800 free meals into the community via carefully curated food packages, and made over 250 calls to young members, to check how they’re doing and see if they require any further support. These also include calls to their most vulnerable members and the parents of young people with additional needs.
Over 100 activity packs have been sent to young people giving them fun and engaging things to do at home, which include: Craft activities, colouring pens, bouncy balls, playing cards, sensory fidget toys, skipping ropes and books. Half of the packs were sent to those with additional needs and were carefully designed around each individual’s interests.
Legal & General are proud to support Legacy Youth Zone, who have helped give the young people in Croydon a sense of hope, happiness and fun during this very difficult time.
This year our support has helped Empower with the realities in the communities in which their partners work. Social distancing is challenging, if not impossible, in overcrowded communities. Schools are closed in all 15 countries they work in; for many young people, their school provides the only guaranteed meal of the day. The lack of access to clean, running water and soap makes frequent hand washing difficult. Economic shocks cause food scarcity and lack of basic household necessities.
Girls and Young Women are particularly affected:
Silver Partner of the DofE UK -Supporting the DofE charity helps give young people opportunities to be the best they can be, regardless of the school they attend or their background.
This year our funding is supporting the North East as there is little DofE legacy and a lack of DofE culture in the area. Their teams are working hard with our help to create a robust and sustainable DofE infrastructure there from scratch.
DofE Awards Wales - This year Legal & General has strengthened its support for the DofE in Wales to help the charity extend its work across the country and to provide opportunities for more disadvantaged young people to take part and achieve their Bronze, Silver or Gold Awards during these challenging times.
#DofE with a Difference at Pen y dre School - Pen y Dre High School, Merthyr Tydfil, is a great example of how our support of the DofE Awards helped the school to launch its first whole Year 9 DofE Bronze enrolment. From the 109 pupils who started their DofE last year, 103 have now completed their volunteering, physical & skills sections with just the expedition left to complete once it's safe to do so.
DofE America - The Duke Edinburgh’s International Award is an internationally recognized program for young people, building their skills to equip them for life and work. By creating opportunities for young people to develop skills, get physically active, give service and experience adventure, the Award can play a critical role in their development. The International Award is a global award that allows young people to determine what they are passionate about, regardless of their background, culture or access to resources.